Global Journal of Economics and Business

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Use of Control Maps to Measure the Quality of University Students In the Educational Process

Entsar Arebe Fadam , Ahlam Ahmed Juma , Marwan Abdul Hameed Ashour

The application of the quality management approach in the various productive and service institutions in developed countries is a distinguished management method in educational institutions. The application of this system in higher education is one of the important foundations in the development of universities ...

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Corporate Governance and its Role in Promoting Creativity and Innovation -A Comparative Study between Algeria and Some Arab Countries

Sahraoui Djalila , L. DJEDIDENE , Touta Nawel

The objective of this study is to provide an overview of the importance of corporate governance in promoting and activating creativity and innovation, as the main driver for growth and long term, and the importance of the study is also reflected in how to develop a systematic methodology to enable companies ...

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The effect of pink marketing on the purchase decision of female students of the Community College for Girls in Khamis Mushayt

Rogaia Mohammad Mohammad Ahmad Kratat

The study aimed to identify the impact of pink marketing on consumer purchasing decisions among female students of the Community College in Khamis Mushait and to identify the obstacles, advantages and benefits of pink marketing, and to test the study hypotheses, the descriptive analytical approach was ...

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The Reasons of Imigration of Human Resources in Palestine from University Students Perspective

Sonia A. I. Shehadeh

The study aimed to identify the reasons behind the migration of human resources in Palestine from the point of view of university students. In order to achieve the objectives of the study, the descriptive method was used. The study population consisted of all the students of Palestine Technical University ...

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The Contributions of Student Activities in Enhancing Organizational Citizenship Behavior from the Point of View of the Students of King Khalid University

Reda Abdelfattah Ibrahim Mohamed

The research seeks to identify the contributions made by student activities to the development of organizational citizenship behavior for students of King Khalid University. The study sample consisted of (107) of regular students who are regular in student activities. They were chosen at random. To achieve ...

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The Role of Green Marketing Mix in Customer Loyalty (Applied Study on a Sample of Students at Najran University- Kingdom of Saudi Arabia)

Amani Ali Awad Elata , Mohammed ALhassan Sharef Mohammed , Eltaj Mohammed Mohammed Ali Hamed

The study aimed to know the role of the Green Marketing Mix on customer loyalty from the viewpoint of postgraduate students at the College of Administrative Sciences at Najran University. To test the hypotheses and achieve the goals, the researchers relied on the descriptive analytical method for its ...

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Persuasive Advertising Cause Sin Goods Consumption by Students in Arab Region

Ashraf Hani Salah , Osama Mohammad Alaya

Objective: This investigation aims to determine whether persuasive advertising outweighs health warnings and sin taxes to entice students to purchase unhealthy products in two Arabian cities in the Middle Eastern Region, such as Amman, Jordan, and Dubai, UAE. Method: We first expose the participants ...

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